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Generative AI, Machine Learning, & LLMs

Stories about generative AI technology.

A large hand dumps a robot in a giant garbage bin. A man sweeping trash and a woman on a megaphone stand by it.
Production
Developer use of generative AI may be decliningDeveloper use of generative AI may be declining
byBryant Francis
Mar 6, 2026
1 Min Read
A photo of Phil Spencer.
Console
Phil Spencer retiring from Xbox, will be replaced by CoreAI bossPhil Spencer retiring from Xbox, will be replaced by CoreAI boss
byBryant Francis
Feb 20, 2026
1 Min Read
A character from The Elder Scrolls Oblivion Remastered holding a staff
Business
Todd Howard says Bethesda isn't 'fully ignoring' AI
Todd Howard says Bethesda isn't 'fully ignoring' AI
Feb 19, 2026
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1 Min Read
byDiego Argüello,Contributing Editor, News
Key artwork for Control Resonant
Business
Control Resonant won't use generative AI, but there is 'varied interest' in the tech within Remedy
Control Resonant won't use generative AI, but there is 'varied interest' in the tech within Remedy
Feb 10, 2026
|
1 Min Read
byChris Kerr,Senior Editor, News
An AI-generated advertisement for Star Trek Fleet Command
Marketing
Scopely confirms it used generative AI to advertise Star Trek Fleet Command
Scopely confirms it used generative AI to advertise Star Trek Fleet Command
Feb 6, 2026
|
1 Min Read
byChris Kerr,Senior Editor, News
A screenshot of Wish Master, in which the player is giving the tool text prompts
Business
Roblox announces AI-powered object and scene creation model
Roblox announces AI-powered object and scene creation model
Feb 5, 2026
|
1 Min Read
byDiego Argüello,Contributing Editor, News
A screenshot of a world created using Genie 3
Business
'Genie is not a game engine:' Take-Two president says Google's world model cannot replace creative process
'Genie is not a game engine:' Take-Two president says Google's world model cannot replace creative process
Feb 4, 2026
|
1 Min Read
byChris Kerr,Senior Editor, News
An off-screen shot of the ChatGPT website
Business
36 percent of game workers use generative AI, but half think it's bad for the industry
36 percent of game workers use generative AI, but half think it's bad for the industry
Feb 3, 2026
|
1 Min Read
byDiego Argüello,Contributing Editor, News
A graphic made by Women in Games, showing the statue of a woman in bright purple
Business
Women in Games CEO says 'ethical AI' should augment human creativity
Women in Games CEO says 'ethical AI' should augment human creativity
Jan 28, 2026
|
1 Min Read
byDiego Argüello,Contributing Editor, News
Steam Logo on background of game screens
Business
Valve tweaks and clarifies AI disclosure rules for Steam
Valve tweaks and clarifies AI disclosure rules for Steam
Jan 16, 2026
|
1 Min Read
byDanielle Riendeau,Editor-in-Chief
The protagonist of Hi-Fi Rush has a distressed look on his face
Business
Krafton is evaluating how its game tech may be applied to 'physical AI and robotics'
Krafton is evaluating how its game tech may be applied to 'physical AI and robotics'
Jan 15, 2026
|
1 Min Read
byDiego Argüello,Contributing Editor, News
The Hooded Horse logo overlaid on a screenshot of the company's publishing slate
Business
'It's cancerous:' Manor Lords publisher Hooded Horse wants to avoid genAI like the plague
'It's cancerous:' Manor Lords publisher Hooded Horse wants to avoid genAI like the plague
Jan 9, 2026
|
1 Min Read
byChris Kerr,Senior Editor, News
An old man with a crown piercing his head is stretched out in torture.
Production
Dev backlash over Larian CEO's genAI praise is about leadership, not just tech
Dev backlash over Larian CEO's genAI praise is about leadership, not just tech
Dec 18, 2025
|
1 Min Read
byBryant Francis,Senior Editor
The Game Developer Logo in front of blue trend lines
Business
The 10 game industry trends that made (and plagued) this year - 2025 Wrap-Up
The 10 game industry trends that made (and plagued) this year - 2025 Wrap-Up
Dec 18, 2025
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1 Min Read
+1
byBryant Francis,Danielle Riendeauand 1 more
Astarion from Baldur's Gate 3 pondering
Production
Update: Larian CEO says any AI tool 'used well' is additive, not a replacement for skill or craft
Update: Larian CEO says any AI tool 'used well' is additive, not a replacement for skill or craft
Dec 16, 2025
|
1 Min Read
byDiego Argüello,Contributing Editor, News
Artwork of Pablo, a generative AI-powered character from Ubisoft's R&D experiment Teammates
Production
'We need to be humble:' Ubisoft makes its pitch for generative AI
'We need to be humble:' Ubisoft makes its pitch for generative AI
Nov 26, 2025
|
1 Min Read
byChris Kerr,Senior Editor, News
A screenshot of the Tencent Hunyuan 3D Global tool, showcasing AI-generated 3D assets.
Business
Tencent launches AI-powered 3D asset tool to 'empower creators'
Tencent launches AI-powered 3D asset tool to 'empower creators'
Nov 26, 2025
|
1 Min Read
byDiego Argüello,Contributing Editor, News
Artwork of cyborg allies Pablo and Sofia in Teammates
Business
Ubisoft's first playable generative AI experience is an R&D experiment called 'Teammates'
Ubisoft's first playable generative AI experience is an R&D experiment called 'Teammates'
Nov 21, 2025
|
1 Min Read
byChris Kerr,Senior Editor, News
Androids in Call of Duty Black Ops 7 using fireweapons
Business
U.S. congressman calls out alleged AI usage in Call of Duty
U.S. congressman calls out alleged AI usage in Call of Duty
Nov 18, 2025
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1 Min Read
byDiego Argüello,Contributing Editor, News
Key artwork for Anno 177: Pax Romana
Business
Ubisoft says AI-generated placeholder artwork 'slipped' into Anno 117: Pax Romana
Ubisoft says AI-generated placeholder artwork 'slipped' into Anno 117: Pax Romana
Nov 17, 2025
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1 Min Read
byChris Kerr,Senior Editor, News
A ferris wheel next to the shore of a beach in inZoi
Business
Krafton initiates voluntary resignation program after 'record high' quarterly revenue
Krafton initiates voluntary resignation program after 'record high' quarterly revenue
Nov 13, 2025
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1 Min Read
byDiego Argüello,Contributing Editor, News
A character from Arc Raiders hides behind a car, as a massive robot looms in the distance
Business
Nexon CEO: It's important to assume that every game company is now using AI
Nexon CEO: It's important to assume that every game company is now using AI
Nov 13, 2025
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1 Min Read
byDiego Argüello,Contributing Editor, News
The 3D asset of a ship that doubles down as a store called Tiki Tiki Treasure
Business
Sketchfab to require mandatory AI disclosure, Epic Games accounts for users
Sketchfab to require mandatory AI disclosure, Epic Games accounts for users
Nov 11, 2025
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1 Min Read
byDiego Argüello,Contributing Editor, News
Cloud and Sephiroth stand side to side under the rain in a screenshot of Final Fantasy VII Rebirth
Business
Square Enix wants to use gen AI to 'automate 70 percent of QA and debugging' by late 2027
Square Enix wants to use gen AI to 'automate 70 percent of QA and debugging' by late 2027
Nov 6, 2025
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1 Min Read
byDiego Argüello,Contributing Editor, News
A banner image featuring artwork from a series of Krafton franchises including PUBG and Subnautica
Business
Subnautica owner Krafton outlines plans to transform into an 'AI First' company
Subnautica owner Krafton outlines plans to transform into an 'AI First' company
Nov 4, 2025
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1 Min Read
byChris Kerr,Senior Editor, News
Cloud in the Final Fantasy VII Remake Intergrade
Business
Japanese game studios tell OpenAI to stop pilfering their work
Japanese game studios tell OpenAI to stop pilfering their work
Nov 3, 2025
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1 Min Read
byChris Kerr,Senior Editor, News
The EA logo overlaid on key artwork for Battlefield 6
Business
EA signs new generative AI partnership and claims the tech will become a 'trusted ally'
EA signs new generative AI partnership and claims the tech will become a 'trusted ally'
Oct 23, 2025
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1 Min Read
byChris Kerr,Senior Editor, News
Lucia from Grand Theft Auto 6 punches a punching bag.
Business
Take-Two CEO predicts genAI will create jobs, not kill them
Take-Two CEO predicts genAI will create jobs, not kill them
Oct 23, 2025
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1 Min Read
byAlessandro Fillari,Contributor
The Pocketpair Publishing logo overlaid on video game artwork
Business
'We don't believe in it:' Palworld maker Pocketpair won't publish games that use generative AI
'We don't believe in it:' Palworld maker Pocketpair won't publish games that use generative AI
Oct 21, 2025
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1 Min Read
byChris Kerr,Senior Editor, News
A screenshot from Broken Sword - Shadow of the Templars: Reforged. The player character squares off with a bald man holding his hand out for payment.
Art
Broken Sword's AI upscaling wasn't 'enormously satisfactory'
Broken Sword's AI upscaling wasn't 'enormously satisfactory'
Oct 15, 2025
|
1 Min Read
byNicole Carpenter,Columnist
Phil Rogers speaking during Embracer's latest AGM
Business
Embracer CEO acknowledges AI concerns but says the tech can become a catalyst for creativity (and profit)
Embracer CEO acknowledges AI concerns but says the tech can become a catalyst for creativity (and profit)
Sep 24, 2025
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1 Min Read
byChris Kerr,Senior Editor, News
A group of warriors prepare to fight inside a cavern in The Elder Scrolls Online
Business
New Elder Scrolls Online co-lead says studio 'really doesn't use' generative AI
New Elder Scrolls Online co-lead says studio 'really doesn't use' generative AI
Sep 17, 2025
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1 Min Read
byDiego Argüello,Contributing Editor, News
An African American woman looks at a laptop in frustration.
Business
Devs are more worried than ever that generative AI will lower the quality of games
Devs are more worried than ever that generative AI will lower the quality of games
Sep 16, 2025
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1 Min Read
byBryant Francis,Senior Editor
Lara Croft wielding two handguns in Tomb Raider IV-VI Remastered
Production
Aspyr Media accused of using AI to replicate Lara Croft performance in Tomb Raider remasters
Aspyr Media accused of using AI to replicate Lara Croft performance in Tomb Raider remasters
Sep 11, 2025
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1 Min Read
byChris Kerr,Senior Editor, News
A slate of different Roblox characters pose together
Business
Roblox wants to 'empower' creators with AI-based tools
Roblox wants to 'empower' creators with AI-based tools
Sep 9, 2025
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1 Min Read
byDiego Argüello,Contributing Editor, News

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Soldiers navigating a warzone in Battlefield 6
Business
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Mar 9, 2026
1 Min Read
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Business
Games that sell DLC and in-app purchases appear to benefit most from subscription servicesGames that sell DLC and in-app purchases appear to benefit most from subscription services
byBryant Francis
Jan 27, 2026
3 Min Read
An African American woman looks at a laptop in frustration.
Business
Devs are more worried than ever that generative AI will lower the quality of gamesDevs are more worried than ever that generative AI will lower the quality of games
byBryant Francis
Sep 16, 2025
4 Min Read
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Game Design & Marketing Highlights

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A large hand dumps a robot in a giant garbage bin. A man sweeping trash and a woman on a megaphone stand by it.
Production
Developer use of generative AI may be decliningDeveloper use of generative AI may be declining
A headshot of actress Jennifer Hale
Audio
The craft of voice acting with Jennifer HaleThe craft of voice acting with Jennifer Hale
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